Unleash The Speed

With R.A.C.E Marketing’s Ultimate Car Driving Experiences

We Are R.A.C.E. Marketing USA

R.A.C.E Marketing USA is the premiere track day provider located in California. Our team of professional coaches have decades of driving and racing experience. Our goal is to help you achieve your driving goals. Whether you’re looking to gain more confidence on the street or you’re looking for that next racing podium, R.A.C.E. can help make it happen. Work with a coach or do your own thing with your riding buddies in a safe and supportive environment. It’s all available to you at the track with your R.A.C.E. Marketing USA family. What are you waiting for?

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If You’ve Never Been On A Track With Your Car, Prepare Yourself For An Incredible Experience.

Track days are the easiest and most common entry point to road racing. These events are called “HPDE” which stands for High Performance Driver Education. A track day is an organized event where you can drive your car on a road-racing track at high speed while learning from experts and professional drivers. For many drivers, track days are a kind of sport unto themselves – something you can do and enjoy for a lifetime without any need to go “further”.

Fast & Furious!

Drive Your Car "At The Limit" in a safe and controlled environment.

Newbies Welcome

No Prior Track Experience Required.

We Provide Instruction!

Fun & Exciting

Drive, Network, and Enjoy A Day At The Racetrack In Your Own Car!

  • Track days allow you to practice your driving skills
  • NO Speed Limits, Police, or Minivans.
  • All experience levels welcome from beginner to advanced with Pro Instructors.
  • Events are held at an established road racing circuit (Watkins Glen, VIR, Road America, Buttonwillow, Laguna Seca, etc.)
  • Street cars and race cars are welcome
  • Drivers are organized into groups depending on skill and experience (and sometimes car type)
  • Become a better, safer, more confident and faster driver on and off the track. 
  • Have Fun with friends, family, and our professional and friendly staff
  • Drivers are organized into groups depending on skill and experience (and sometimes car type)
  • One group is allowed on track at a time for a “session”
  • When the first group finishes its session, the next group goes out
  • Sessions last for 15-30 minutes
  • There are four or five sessions per day per group
  • Cars can go as fast as they want to (these are not “parade” laps)
  • Passing rules vary by group. For example, lower groups may have passing with point-bys on straights only; higher groups may have passing anywhere with a point-by or there may be open passing
  • Flagging rules apply (green, blue, yellow, red, checker etc.)
  • Instructors may be provided or available for a fee

WHAT TO EXPECT

Most frequent questions and answers

You can drive your car as long as it meets the following requirements:

  • MUST be in proper mechanical condition  
  • Tires must have 50% or better tread life
  • Brakes must have 50% or better brake linings
  • Zero fluid leaks – NO EXCEPTIONS!
  • Secured battery
  • Removed floor mats
  • No loose items inside vehicle
  • All loose contents must be removed from inside the vehicle including the trunk
  • NO “High Center Of Gravity” Vehicles (ie;  Pickup Trucks, SUVs, MiniVans)
  • NO Convertibles (unless equipped with factory “pop up” roll-over protection, or approved roll bar.) Targa Tops & T-Tops are OK. 

*** A Tow Hook is not required but recommended to avoid possible damage to vehicle should you require service from the Safety Crew.

All drivers are required to have:

  • Closed toe shoes or boots
  • DOT Full Face Motorcycle or Auto Racing helmet

All drivers are required to submit the following documents for each event:

  • Valid Drivers License
  • Completed Registration Form (Drivers sharing a vehicle are required to register separately)
  • Completed Release of Liability Waiver 
  • Proof of Insurance

All participants will be required to attend a morning driver’s meeting the day of the event. We will discuss and educate all drivers on general rules of the road, on-track etiquette, schedule, and the FLAGS. First timers and novice drivers will receive specialized instruction and guidance to ensure a fun and safe experience.

Please Click here and review the FLAGS!

***FLAGS ARE REQUIRED KNOWLEDGE SO PLEASE TAKE THE TIME TO MEMORIZE THEM IF YOU ARE NOT FAMILIAR. 

 All drivers will be divided in 2-3 groups based on driving experience. Each group will have its own rules regarding passing and overtaking, and the details will be discussed and understood by all prior to heading on-track. 

     We will likely run each group for 30-minute on-track sessions and have a required download meeting immediately following each session. There is the potential for (6) 30-minute sessions for each driver. That equates to 2.5 hours of precious track time!

This is not a “racing event”, therefore there will be no timing & scoring available. However, you are welcome to utilize your own system should your vehicle be equipped. Go-Pro cameras are encouraged as they are a great teaching tool and put the proof behind all of your bragging rights!

Driver wristbands allow for passenger riding also. Passengers are permitted ONLY with a signed Release of Liability waiver.

Driver: $450

Passenger Ride-Along Wristband with unlimited rides for that day: $100